Importance of Quality Score in AdWords

The Quality score is a quality and relevancy of your keywords and PPC ads that Google allows. The quality score is based on your CPC, bid strategy, landing page experience, and ad relevancy.

Checklist For Every PPC Manager

PPC marketing is getting viral every day. PPC is an important key to reach the targeted audience fast. As Google becomes smarter each day, it gives us plenty of resources and platform to reach our audience.